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Greta Lawson

15 YEARS · ONE THROUGHLINE · Strategic CommunicationsStrategic Comms
Journalism
Primetime on-air reporting
Sport
Winning coverage for
New Zealand's largest stadium
Entertainment
Promoting Disney's most loved franchises
Global Diplomacy
Leading press operations on the world stage
Lead Story

Former Journalist. Global communicator.

A trusted senior communications professional who carried a reporter’s instincts across sport, entertainment and global diplomacy — running press for Disney’s biggest franchises and, later, for Prime Ministers on the floor of the UN.

From the newsroom to the United Nations
Greta Lawson
United Nations General Assembly
01
Global Diplomacy · United Nations
The audience is the world.

The UN, where the audience is the world and the subject is rarely simple. There she navigated geopolitical messaging through the Russia–Ukraine and Israel–Gaza conflicts and delivered media opportunities that earned stakeholder trust. She left a permanent mark on the UN Headquarters: leading a gender-equality project that created lactation rooms across the institution for working mothers, championing Pacific priorities at the Small Island Developing States conference, and negotiating global press for Prime Ministers and Ministers during the General Assembly's busiest week of the year.